June 12, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Big Story: Google’s Fees, Facebook Advertisers Flee

Last week, Google cracked open its black box to divulge its take rates across its buying platforms DV360 and Google Ads, as well as for its publisher tech Google Ad Manager. This week on The Big Story, we’re going to take a look at those fees, including what they mean, what we know and, mostContinue reading »

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