June 23, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Connecting CPG Advertising Strategies To Business Outcomes

This article is sponsored by Xandr. To an outsider, advertising can often be perceived as glorified and theatrical. While at times true, in reality advertising is the means to an end for a particular business goal. The goals vary across industries. In healthcare, for example, it might be educating communities about COVID vaccinations, while inContinue reading »

The post Connecting CPG Advertising Strategies To Business Outcomes appeared first on AdExchanger.


AdExchanger