May 16, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google Confirms Fledge Origin Trials to Kick Off Sooner Than Anticipated

Google has further clarified the timelines concerning testing the wares of its Privacy Sandbox, the online giant’s proposals for ad targeting within its dominant web browser Chrome after it withdraws support for third-party cookies. Top line Independent ad-tech companies will be able to conduct preliminary testing of Fledge “this summer,” according to a Google spokesperson….
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