June 23, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Both Lowe’s and Iris Apfel Turn 100 This Year—So They Partnered Up for Bright, Fun Product Curations

Last year, Lowe’s turned heads when it partnered with New York Fashion Week–highlighting the natural connections between interior and fashion design while democratizing both spaces. Fashion designers including Jason Wu, Rachel Minkoff and Christian Siriano built their elaborate runway sets entirely out of materials from Lowe’s and curated collections for the brand’s online store with…
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