July 26, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Twitter Sashays Into the Creator Economy

The lines between user and influencer are blurring rapidly, even for social media companies like Twitter that have been frankly unaccustomed to treating their most popular users as creators. Twitter, which will soon allow creators to paywall their tweets as part of its Super Follow feature, has just started to roll out a tipping system…
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