June 20, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

With Broadcast’s Breadth and Tubi’s Depth, Fox Goes All-In on Ad-Supported in Upfront

After the pandemic upended 2020’s upfronts week, almost all of the regular presenters are returning to their familiar positions on the calendar, holding virtual upfront presentations. That includes Fox, which will present its entertainment upfront event on May 17. (The company’s news and sports divisions held their own presentations last week.) Fox will repeat as…
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