July 31, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Inside Diageo’s $210 Million Investment in Scotland’s Johnnie Walker Brand Experience

This summer, as tourism is set to slowly return to Scotland, whisky brand Johnnie Walker will invite consumers to come walk with it in the heart of the country’s capital when it opens the doors of its long-awaited $ 210 million (150 million pounds) visitor’s center brand experience. While the finishing touches are still being added…
Adweek Feed