July 31, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Digital Dominates Disney’s Upfronts; Facebook Users Plateau

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Cruella’s Revenge Inflation isn’t only for consumer goods apparently. Disney’s ad sales team has wrapped up its upfront negotiations with double-digit CPM increases, a huge win for the network, Jason Lynch reports for Adweek. Disney CEO Bob Chapek said at a Credit Suisse conference,Continue reading »

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