August 4, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Advertiser Perceptions Cookieless Future Report Captures A “Snapshot” Of Industry Evolution

Just before Google Chrome postponed its phaseout of third-party cookies until late 2023, publishers and advertisers were both optimistic and unprepared, according to Advertiser Perceptions’ latest Cookieless Future Report. Based on surveys and interviews taken in April and May of this year, the report has the feel of ancient history – but the data isContinue reading »

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