August 4, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

With Its First Podcast, Newsweek Bets on Franchises as a Foundation to Subscriptions

Newsweek is banking on healthy and rigorous debate to propel it towards its subscription goals. The 85-year old publisher is developing features around its Debate franchise, which it’s published online in written format since 2019. In April these debates migrated to Newsweek’s first podcast series, hosted by opinion editor Josh Hammer and deputy opinion editor…
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