Programmatic

Jam City: ‘Every Function Of Our Business Is Data-Driven, Including Creative’

Jam City is jamming, despite COVID-19. The LA-based casual mobile game studio plans to hire artists, producers, data analysts and people focused on creative strategy. Gaming is one of the few verticals that’s growing during the ongoing health crisis. People started playing more games when stay-at-home orders were announced in March, and the behavior hasContinue reading »

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