Programmatic

Poetic Justice

AUCKLAND, Today: FCB has been confirmed as winner of the New Zealand Police account after a pitch. The identity of the other pitchers is not known. The incumbent was Stanley St.

FCB strategy GM Stevie Weber said: “It’s a dream to partner with a client who has the power and true desire to make a positive difference amongst diverse communities around New Zealand.

“Working alongside the New Zealand Police to influence behaviour change and shape new narratives feels like we’ve hit the jackpot.”

FCB NZ ceo Paul Shale said: “We are privileged to be partnering with New Zealand Police and the communities they serve. It’s an incredible opportunity to help them change New Zealand for better.” 


“We’re excited about working with FCB to achieve our vision of being the safest country in the world.”


The Police join a stable of public sector and social change clients at FCB, including Te Hiringa Hauora, the Electoral Commission, Fire & Emergency NZ, Water Safety NZ, and Worksafe NZ.

“We’re absolutely delighted to partner with such an important organisation and brand as the New Zealand Police and the team can’t wait to get started” says FCB Wellington MD Sean Keaney.

NZ Police marketing & brand manager Paul Halford,said: “We’re really excited about working together with FCB to help us achieve our vision of being the safest country in the world.”


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