Programmatic

Algorithmically Incorrect: The Lies Big Tech Tells Advertisers

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Adam Heimlich, CEO at Chalice Custom Algorithms If you hire a street team to give out coupons and pay them on coupons redeemed, you’d better make sure they’re not handing themContinue reading »

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