Programmatic

Why Walmart+ Is Kind of a Letdown

Key Insights: Walmart+ appears to be a defensive move to retain shoppers, not lure Amazon customers. Analysts say Walmart+ perks such as free shipping with an order minimum and stingy gas discounts fall flat. Walmart finally announced a Sept. 15 launch date for its Walmart+ membership program, along with benefits like free shipping, a checkout-freeā€¦
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