Programmatic

In the Battle for Breakfast, McDonald’s Adds New Bakery Items

McDonald’s is adding a new lineup of McCaf? Bakery items to its menu, the company said today, the latest salvo in the breakfast wars that are heating up among the major fast-food chains. In addition to a lineup of well-known savory items such as the Egg McMuffin, McDonald’s is offering breakfast goers three new choices,…
Adweek Feed