AUCKLAND, Today: oOh!media has unveiled six new digital screens – including a Times Square-style Evoke site – at Kiwi Property’s expanded Sylvia Park shopping centre.
The centre has just added another 50 new stores in time for the run-in to Christmas.
“There’s evidence to suggest that people are opening their wallets again.”
oOh! GM Nick Vile said: “The buzz surrounding the grand opening will draw big crowds to the premium shopping environment as consumer confidence rebounds.
“The six oOh! screens and the Evoke screen are premium assets in prime locations, at a moment when Kiwis are eager to get back to the shops.
“There’s evidence to suggest that people are opening their wallets again, especially as they can’t spend the money on going on overseas holidays – so we could be in for a surprisingly positive end to the year.”
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