Programmatic

Sling & Stone tap Phantom for QT launch

AUCKLAND, Today: Sling & Stone PR has turned to street posters throughout Auckland to celebrate the November opening of NZ’s third QT hotel (which is marking the occasion by giving away 150 rooms in a five-day treasure hunt).

QT Auckland GM Doron Whaite said: “The posters offer a hint of the beauty that lies within Viaduct Harbour’s newest hub for quirky luxury.”

They are part of the Phantom Billstickers network with 70 QT Auckland posters going up across Auckland.

QT Auckland is being developed (in partnership with Russell Property Group and Lockwood Property Group) at 4 Viaduct Harbour Avenue.

QT Auckland will be the tenth QT Hotel worldwide and the third in New Zealand (joining QT Wellington and QT Queenstown).


CREDITS

Client: QT Auckland (part of QT Hotel & Resorts)

  • Diana Kahui
  • Tracy Martin
  • Elena Sharma
  • Jamie Miller

Creative Agency: Sling & Stone
Campaign lead: Sian Church
Campaign manager and execution: Sam Sinnott
Poster manager: Kirsten Lowry
Street Posters: Phantom Billstickers


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