Programmatic

TVNZ’s latest America’s Cup viewership figures revealed

The stats are in for TVNZ’s PRADA Cup viewership from 15th January to 17th January, and they’re pretty impressive.

Nearly 1.5 million people watched the PRADA Cup racing over the past three days (1,442,000 includes online and linear TV).

Over 1.2 million people watched the race on linear TV, and there were 228,000 streams OnDemand.

Sunday was the highest performing day, with a total reach of 938,000 people across TVNZ 1 and DUKE.

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