Programmatic

Kate Hudson ‘Embraces Chaos’ to Represent Infiniti’s Target Car Buyer

Infiniti U.S. is leaning into the feeling of chaos underpinning prospective luxury car buyers’ lives in a short film promoting the Japanese automotive company’s forthcoming QX60 luxury SUV. The film and campaign, “Conquer Life in Style,” features actor, producer and wellness/spirits entrepreneur Kate Hudson as the ideal Infiniti U.S. car buyer as she deals with…
Adweek Feed