Programmatic

Midol Encourages Menstruators to Stop Apologizing for Their Periods

After discovering that 62% of menstruators under 40 have apologized for their periods or period symptoms, period relief brand Midol launched the “No Apologies. Period.” spot in an effort to change negative period vernacular. Top line Midol’s “No Apologies. Period.” ad features people of all ages, genders and ethnicities speaking about times they felt pressured…
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