Verve Group, the mobile ad tech unit of the gaming publisher Media and Games Invest (MGI), acquired the mobile gaming ad tech company Smaato on Tuesday for almost $ 170 million (140 million Euros). MGI Group, which trades on the Frankfurt stock exchange and a Stockholm-based Nasdaq exchange, updated its financial forecast after the Smaato deal… Continue reading »
The post MGI’s Verve Group Adds Smaato For $ 170M, Scales Up For Post-Consolidation Ad Tech appeared first on AdExchanger.
