Programmatic

Augusto Group wins new business including Haier, NZ Tech and Creative New Zealand

Award-winning creative agency and production house Augusto has secured a number of high profile clients and campaigns following a round of competitive pitches. Utilising their diverse team of creative talent, the agency recently signed seven significant projects signalling a strong end to 2021 and start to 2022.

Augusto Group’s new business wins include campaigns for NZ Tech, Haier, Te Puia, Creative New Zealand, adidas and Ministry of Foreign Affairs and Trade. Additionally, their video production unit Corner Store won the Tahutū video and photography RFP for the Tertiary Education Commission.

“We’ve had some great wins over the past year and the agency has been full to the brim with both new clients and existing business. We’re excited to be working on such a variety of projects and seeing the success of redefining the modern collaborative agency model,” says Kathryn Allemann, Head of Business Development

Reaching a mix of global, Australasian and domestic audiences, the campaigns have all been produced in Aotearoa, New Zealand. 

Augusto worked with NZ Tech to develop a visual brand identity for their newly adopted story platform ‘We See Tomorrow First’. The goal was to create a single unifying brand narrative that confidently stands out on the international stage while celebrating New Zealand’s unique geography and culture.

Partnering with Haier, Augusto developed the creative platform ‘Real Life Tested’ for Haier’s range of appliance products and produced always on content for their social channels in both New Zealand and Australia.

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Creative campaigns with Te Puia and Creative NZ, and the Ministry of Foreign Affairs and Trade and SPREP have all recently launched.

Additionally, their video production unit Corner Store won the Tahutū RFP for the Tertiary Education Commission (TEC). This is a two year partnership with a broad range of video and photography deliverables for TEC’s new Careers website, including up to 300 occupation video profiles.

Building on Augusto’s strong adidas rugby partnership, the relationship has enabled further opportunities with the global brand team to develop adidas’s international sustainability campaign to be launched later this month.

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