Programmatic

Delivereasy and MBM partner to deliver growth

Delivereasy has joined forces with MBM as they remind Kiwis that choosing local can extend to on-demand food delivery – an industry typically associated with international corporate giants.

Delivereasy is New Zealand’s home grown on-demand delivery company. They are better for restaurants, better for drivers and better for local neighbourhoods. Since their 2016 origins in a garage in Wellington, they now service 27 areas across the country – from Whangarei to Invercargill and everywhere in between. Building on the organic growth they’ve enjoyed to date, including consecutive top 10 rankings in the Deloitte Fast 50 index, they are now taking their business to the next level and building their brand presence nationally.

Together with MBM and Wrestler, Delivereasy’s first national campaign went live in March to ‘Bring the Neighbourhood Flavour’. The integrated campaign extends across multiple platforms including TV, Online, Social and Out of Home.

MBM Business Manager, Lisa Armour says: “MBM are excited to be working with a vibrant and local company. Just like MBM, Delivereasy was born right here in Wellington. In the last month since being appointed to the business, we have collaborated with Delivereasy and the fabulous team at Wrestler to take on the challenge of positioning Delivereasy as a market leader across the country. We are proud of the effectiveness of the campaign to date – and we’re just getting started.”

Delivereasy Head of Marketing, Jean Mexted adds: “Now delivering an order every six seconds, we’ve come a long way from our boot-strap beginnings in a Wellington garage. We’re thrilled to have the experienced hands of MBM and Wrestler behind the wheel of our first national campaign, that supports our position as a homegrown category leader with a unique personality. We look forward to building on the strong results we’re already seeing, and connecting more Kiwis with the flavours of their neighbourhood.”

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