Programmatic

Barnes & Noble, TikTok Creators Hit the Books

Barnes & Noble teamed up with TikTok and its creator community on the #BookTokChallenge, which will run through Aug. 31. The aim of the #BookTokChallenge is to encourage people on TikTok to discover and read new authors and books and share their reactions with the community via the hashtag. Creators involved in #BookTokChallenge include @Aymansbooks,…
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