Programmatic

Special, Mango, Acumen and Anthem dominate PR finals

AUCKLAND, Monday: Special, Mango, Acumen and Anthem dominated the list of finalists for this year’s Public Relations Awards, announced by PRINZ today – in total, 32 entries have made the cut out of 113 submissions across 18 different categories.

Gold winners of all award categories are eligible for the Supreme Award – to be announced at the PRINZ Awards gala dinner to be held at the Maritime Room, Viaduct Harbour, Auckland, on Friday 26 May. 

The 2023 PRINZ Awards campaign category finalists are … 

  • A Booster of Happiness | Kelly Grindle | Special PR
  • A Mighty Achievement | Kelly Grindle | Special PR 
  • A bespoke campaign for a bespoke fridge | Liz Holt, Brianna Elder, Sean Brown | Mango Communications
  • AKL Open | Libby Middlebrook, Helen Twose | Auckland Airport 
  • Are you cut out for the Coast? | Aaron Rees | Development West Coast 
  • Bringing the sector together to build a better New Zealand | Maxine Glogau | Acumen 
  • Closing the Pay Gap – gathering support from New Zealanders to influence policy change| Cas Carter | Mindthegap 
  • Doppelmayr: Establishing ropeways as a credible public transport solution for Aotearoa | Carolyn Kerr, Charlotte Jackson | Anthem 
  • Getting Kiwis on board with Jetstar | Kelly Grindle | Special PR 
  • GO! Cut waste | Aakanksha Mehta | Kiwi Property 
  • Have you heard what Bruce did? | Kelly Grindle | Special PR 
  • How Charlies honoured a Kiwi legend at the Black Clash | Kelly Grindle| Special PR
  • HP – celebrating a landmark launch in a landmark location | Kirsten Blanchard, Renee Ji, Hayley Smith, Marissa Parr| Acumen 
  • Improving Powerco’s relationship with the Greytown community | Rochelle West | Powerco 
  • Let’s get to Synlait Safe | Josie Cochrane, Hannah Lynch, Emily Murphy, Jo Scott| Great Scott 
  • McCensus: understanding the crew to attract the new | Brianna Elder, Simon Kenny | Mango Communications | 
  • McDonald’s at Fieldays – The most successful sequel ever | Brianna Elder, Simon Kenny, Sean Brown | Mango Communications 
  • Shifting the dial on child abuse | Shae Skellern, Tegan Church, Jacky James |The Shine Collective 
  • Shotgun blast from the deep | Jessica Rowley, Sarah Fraser | NIWA 
  • Spark 5G Street Museum | Carolyn Kerr, Sarah Geel, Nalika Patel, Jack Whelan, Chanelle Nottle  | Anthem 
  • Te Kounga Paparangi – An intergenerational action plan for Ngāi Tahu to combat climate change | Nicki Tapa, Marcus Gibbs, Crisselda De Leon-Singson, Maisie Gray | Te Rūnanga o Ngāi Tahu 
  • The right decision for future generations: Securing Ngāi Tahu representation on Environment Canterbury | Marcus Gibbs, Ross Pringle | Te Rūnanga o Ngāi Tahu 
  • The road to restoring fluoridation and building back public trust | Vanessa Macfarlane |Wellington Water 
  • The Silent Night, a fundraising event that no-one goes to | Kelly Grindle | Special PR 
  • Vote Phil Mauger | Erin Jamieson, Emma Maciaszek | Convergence Communications & Marketing | 
  • Vote, or else: Orange Man’s effort to get Palmy to vote | Liana Mua, Greg Berry | Palmerston North City Council 
  • Vote 22 – New Plymouth District Council Local Election Campaign | Jacqueline Baker, Ben Kohlis, Aaron Boslem | New Plymouth District Council 
  • We are Whānau – New Zealand’s First National Blood Donor Week | Sandy Trigg, Asuka Burge, Lee Stace, Lucy Body | Network Communications 
  • You’re cooked – If you’re cooked stay off the stove | Kelley Toy  | Fire and Emergency New Zealand 

The Sally Logan-Milne Young Practitioner of the Year Award finalists are Emily Ding (One Plus One), Jessica Chaplin (NZ Police), Kelsey Schutte (University of Otago).

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