Programmatic

Usher’s Got Moves and Melodies in Rémy Martin’s Global Campaign 

R?my Martin’s partnership with Usher still has legs. The luxury cognac brand and Grammy-winning artist’s latest collaboration gives fans and connoisseurs a taste of a harmonious relationship that’s been in sync for more than a decade. The global campaign, titled “Life is a Melody” and created by agency Fred & Farid, launched this month with…
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