Programmatic

New Stuff Travel magazine takes flight

Stuff has launched a new weekly magazine that will inspire and delight wanderlusts up and down the country, providing a new premium environment for travel and tourism businesses to reach Kiwi travellers at scale.  

The magazine, distributed nationwide every week within the Sunday Star-Times, is filled with fresh new content and design to maximise inspiration and help Kiwis create lifelong travel memories. 

From exploring the living museums of Europe and cinematic landscapes of the US, to seeking out the Big Five in Africa, Michelin-starred street food in Asia and the misty mountains and sun-drenched beaches of Aotearoa, inspiration – and planning – starts with Stuff Travel.

New content includes a weekly Getaway Guide which includes local directory advertising products – an opportunity for local tourism and hospitality operators to showcase their business on a nationwide scale

Stuff is uniquely positioned to capitalise on the Kiwi travel market, with quality content and audience engagement that’s second to none.  Stuff Travel reaches almost twice as many people as its nearest competitor, with 2.5 times the page views and 32 percent higher engagement.*

Stuff Head of Travel David Blackwell says: “Stuff Travel is where Kiwis go for the best travel insights and inspiration. We have NZ’s largest and most engaged travel audience, with unparalleled reach on stuff.co.nz/travel and print coverage across the country. And now with 30 per cent more content in every issue, there are even more opportunities for our advertising partners to deepen connections with their audience. 

“Sunday is the perfect day of the week to settle back and start planning your next experience of a lifetime with a copy of Stuff Travel.” 

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