Programmatic

Restaurants Are Innovating With Takeout in Mind. Here’s Why.

Earlier this month, Carvel–the ice cream chain that invented soft serve in 1934–announced plans to redesign its 350 stores. It wasn’t exactly a surprising development. Like any retail establishment that’s been around a long time (Carvel turns 90 next year), periodic store refreshes are standard procedure. When Carvel’s prototype opens in Gainesville, Fla., early next…
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