Programmatic

RUN Aotearoa expands design team

RUN Aotearoa has begun 2024 by welcoming two design talents to its growing team.

Joining the Māori-owned, women-led, globally-awarded creative agency is senior designer Dylan Wasson (Ngāti Whātua ki Kaipara, Ngāpuhi), ex-BBH New York and Redwood BBDO London. While branding design whizz Cassidy Kiwha (Ngāi Tahu, Ngāti Toa, Rongowhakaata), another Massey graduate who comes to RUN from boutique agency MSO Design in Te Whanganui-a-Tara.

Following his studies at Massey University College of Creative Arts in Wellington, Wasson headed straight to New York in 2015 and cut his teeth at Domani Studio, later moving to BBH where he worked on PlayStation, Brighthouse and The Trade Desk. A transfer to their London office saw him working on accounts including Audi, Samsung, and Absolut.

He returned home in 2020 where he continued to work remotely as a senior designer for Redwood BBDO London on their Google account, as well as branding and graphic design for a range of local creative, fashion and lifestyle brands.

“I’m so happy to be working back home in Aotearoa. Our creative industry here is as strong as any of the cultural capitals I’ve worked in,” says Wasson.

“I’m already enjoying being part of the RUN team, they’ve welcomed me in and the quality of their work is top level. I’m especially relishing the opportunity to explore whakapapa through my design practise.”

Laura Cibilich, RUN co-founder and design director says, “I’m delighted to welcome these huge talents to our growing studio at Run. Both bring exceptional artistic abilities as well as cultural intelligence to their roles. We’re looking forward to an exciting 2024.”

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