Programmatic

Exclusive: ‘It’s So On’ in ESPN’s NWSL Brand Campaign

ESPN is ready to kick off its first season with the National Women’s Soccer League. Today, the company debuted a national brand campaign, “It’s So On,” which runs from Feb. 27 to March 31 across TV, digital, social and paid channels. From creative agency Preacher, the sports marketing spot features retired NWSL champion and World…
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