Programmatic

SNL’s Colin Jost and Michael Che Host ‘St. Patrick’s Eve’ Revelry for Jameson Campaign

Jameson Irish Whiskey is not letting the fact that it’s a Leap Year get in the way of having its first proper Saturday St. Patrick’s Day celebration in years. In fact, the brand brought in Saturday Night Live’s Colin Jost and Michael Che to spread the word about “St. Patrick’s Eve,” a totally made-up holiday…
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