Programmatic

Paramount+ Price Increase Continues Streaming Trend of Pushing Subscribers to Ad Tier

Paramount+ is continuing a costly streaming TV trend. What’s happening Today, Paramount+ announced price increases for both Paramount+ with Showtime and the Paramount+ Essential plan, its lowest ad-supported tier. Paramount+ with Showtime will increase by $ 1 to $ 12.99/month, and the Paramount+ Essential plan will increase by $ 2 to $ 7.99/month for all new subscribers. The new…
Adweek Feed