Keep the cookies; hold for consent. We unpack Google’s reversal on third-party cookies and what it means for the ad industry, which was preparing for a cookieless future.
The post The Third-Party Cookie Pardon appeared first on AdExchanger.
Keep the cookies; hold for consent. We unpack Google’s reversal on third-party cookies and what it means for the ad industry, which was preparing for a cookieless future.
The post The Third-Party Cookie Pardon appeared first on AdExchanger.