UnLtd Aotearoa, the social purpose organisation for the media, marketing and creative industry in New Zealand has appointed Sheryl Dunlop as their new General Manager.
Dunlop brings over 20 years of experience in marketing and communications both from client and agency side as well as a deep passion for making a difference for our rangatahi.
Dunlop joins UnLtd from Hato Hone St John where she has been the National Manager for Brand and Digital Marketing whilst also volunteering as the Diversity, Equity and Inclusion Lead. Prior to this she was the Head of Marketing at Whakarongorau Aotearoa and General Manager Brand & Communications at NZME.
UnLtd launched their Aotearoa operation 18 months ago to bring the advertising industry together to support charities helping young Kiwis at risk.
Stephen Hunt, CEO of UnLtd says: “We are so excited to have someone of Sheryl’s calibre join us and drive our next stage of growth in Aotearoa. The support from the industry has been incredible and we can’t wait to grow our impact even further under Sheryl’s leadership.”
Based in Auckland, Dunlop’s key focus is to continue to create partnerships between our industry and UnLtd Aotearoa’s charity partners, to help raise awareness and funds for the young Kiwis they support.
She will also continue to grow UnLtd’s Mediabook fundraising program as well as the UnLtd Events such as the Big Clash cricket tournament, UnLtd Open golf day and UnLtd: Dodgeball competition.
Born in Auckland with Tongan and Fijian-Indian ancestry, Dunlop has also spent the last two years studying tikanga and te reo Māori at Te Wānanga o Aotearoa.
Dunlop says: “I’m so excited to be joining UnLtd Aotearoa and combining my marketing skills and media connections with my passion for diversity, equity & inclusion. We have some big issues to tackle to support our rangatahi but I know firsthand the power that our industry can have when we work together.”
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