AUCKLAND, Today: oOh!media New Zealand is getting behind the Mental Health Foundation’s Mental Health Awareness Week (MHAW), running from 23rd to 29th September 2024.
This year’s campaign, Community is…what we create together, will appear across oOh!media’s retail network, promoting events throughout Aotearoa.
From 11th to 29th September, digital advertising panels in shopping centres nationwide will highlight MHAW events, focusing on community connection and mental wellbeing.
Creative content will be tailored to each region, helping people stay informed about local MHAW activities and encouraging participation in these events.
“In the past decade, New Zealand’s retail centres have shifted from shopping hubs to lifestyle destinations, making them ideal places to foster community connection.” – Rick Goodwin
Shopping centres, as busy social spaces, are perfect for spreading positive messages. With oOh!media’s network reaching nearly two million people monthly, it’s a powerful platform for promoting mental health awareness.
“In the past decade, New Zealand’s retail centres have shifted from shopping hubs to lifestyle destinations, making them ideal places to foster community connection,” said Rick Goodwin, Product Innovation and Solutions Director at oOh!media NZ.
Shaun Robinson, Chief Executive of the Mental Health Foundation, added, “Community is at the heart of our wellbeing… we’re grateful for oOh!media’s continued support in helping us share this message.”
For more info on MHAW events, visit the Mental Health Foundation’s website.
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