Programmatic

Beyoncé Cleans Up in Remake of Levi’s Iconic ‘Launderette’ Ad

Levi’s iconic “Launderette” ad has had an Americana makeover with help from Beyonce. The Cowboy Carter singer takes a starring role in the brand’s reprise of its 1985 ad from London agency BBH. Set to the sound of “I Heard it Through the Grapevine” by Marvin Gaye, the original spot showed model Nick Kamen strip…
Adweek Feed