Programmatic

The Worthies announces finalists for inaugural awards

The Worthies Awards Aotearoa New Zealand has announced the finalists for its inaugural awards.

The awards celebrates outstanding work across the public sector, creative agencies, charities, and not‑for‑profit organisations.

The response to the first year of the programme exceeded expectations, with a large number of high‑quality entries submitted from across Aotearoa. The calibre, creativity, and impact of the work entered reflects the depth of talent and commitment within the country’s purpose‑driven sectors.

The Worthies in Wellington

Winners, including the Creative Agency of the Year and Rising Star Award, will be revealed at The Worthies Conference & Awards. The ceremony will take place in the Grand Hall of Parliament in Wellington on March 5.

The Worthies organisers says the event will bring together leaders, practitioners, and partners from across the sector for a day of inspiration, connection, and celebration.

Tickets for the conference & awards are available now.

Category finalists for the Worthies Awards New Zealand

Best Public Sector Advertising Campaign

Best Local Authority Campaign

Most Effective Public Consultation/Engagement

Best Use of Social Media

Charity/NGO Campaign of the Year 2025

Most Effective Te Ao Māori Campaign or Advertisement

Best Television Ad

Best Use of OOH Media

Best Use of Music – brought to you by West One Music Group

Consultancy of the Year 2025

Best International Public Sector Advertising Campaign

Something for Nothing

Best Use of Humour

Marketing & Communications Team of the Year 2025

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