New Zealand Media and Entertainment and ZM are partnering with ANZ Bank for Daffodil Day for the third year running.
This time, the ANZ Donation Station will see its biggest twist yet. Aptly named the Daffodil Drop edition, ZM announcers and special guests will plummet from Auckland’s Sky Tower to raise money for the Cancer Society.
From 6am to 6pm on August 28, ZM will broadcast live from the base of the Sky Tower for the all-day fundraiser. The more donations that come in, the more times announcers and special guests will take the 192 metre plunge from the new SkyRide at SkyCity Auckland.
This year’s line-up of guests includes athletes Israel Adesanya, Joseph Parker, Silver Ferns players Tayla Earle, Carys Stythe and Martina Salmon, actor Julian Dennison, and Grammy-winning producer Joel Little – best known for co-writing Lorde’s hit song Royals.
NZME CEO Michael Boggs has also thrown his hat in the ring, committing to doing the drop himself from the SkyRide, on one condition: ANZ CEO Antonia Watson joins him for a tandem ride – a challenge she happily agreed to.
Working together
NZME chief commercial officer – agency Greg McCrea says: “This is NZME’s third year partnering with ANZ for the ANZ Donation Station, and it’s a partnership we’re incredibly proud of. As a business, we get right behind it internally too, with successful fundraising taking place right across the country. ANZ is one of our most valued advertising partners, and days like this show what we can achieve when we work together for a cause that matters to so many New Zealanders.”
ANZ GM marketing and 2025 Marketer of the Year Matthew Pickering says: “For the third-year running, ANZ is proud to team up with NZME this Daffodil Day to support the one in three Kiwis impacted by cancer. Our 36-year partnership with the Cancer Society reflects ANZ’s longstanding commitment to helping make a difference for New Zealanders affected by cancer. ZM has been an exceptional partner in bringing energy, awareness and community support to Daffodil Day, and we’re always inspired by the incredible New Zealand personalities who generously lend their voices to the cause.
“This year’s Daffodil Drop from the Sky Tower promises to be bigger than ever, and we encourage all New Zealanders to join us and donate what they can to help support the Cancer Society’s vital work,” he says.
An important cause
ZM content director Marty Hehewerth, says: “The response from our ZM listeners has always been phenomenal and it’s a reminder of the power of radio in bringing people together to get behind such an important cause for people all over the country. Our ZM team is really passionate about delivering another successful campaign this year and we’re so grateful to have so many friends of the station showing their support too.”
New Zealanders can support ANZ Donation Station by texting DONATE to 305 for an instant $ 3 donation to the Cancer Society. Listeners can also follow live on ZM.
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