Gaming apps are getting better at beating install fraud. Just 3.8% of paid installs are fraudulent among gaming apps, according to research published by AppsFlyer on Tuesday, compared with 32% of non-organic installs for apps in other categories. Finance apps have the highest app install fraud rate at 48%, for example, followed by travel apps… Continue reading »
The post Game Apps Are Cutting Down On Install Fraud, But In-App Fraud Is Still A Big Problem appeared first on AdExchanger.
