Programmatic

TikTok Enters The Ecommerce Game With Shopify Team-Up

TikTok marked its first foray into ecommerce by announcing a global partnership deal with Shopify on Tuesday, a deal that it said will help more than a million merchants reach new audiences and drive sales on the popular video-sharing app. The integration deal with Shopify – the Canada-based ecommerce giant – is intended to helpContinue reading »

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