Here’s another bit of jargon for your industry hype lexicon: “g-commerce.” It’s ecommerce, but for gaming. So, why does gaming...
ecommerce
In this episode of Brave Commerce, Bas Van Kesteren, global head of ecommerce at Sanofi, joins hosts Rachel Tipograph and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Black Friday Indeed Black Friday is almost here....
Agency network Omnicom has agreed to pay around $ 835 million (?688 million) to Ascential, the owner of Cannes Lions,...
The entertainment and culture publisher BuzzFeed Inc. is in advanced discussions to sell Complex Media, which it acquired in January...
Warning (and an apology): You are about to be hit with a new crop of three, four and five-letter acronyms....
Omnicom Media Group (OMG) has announced the launch of its dedicated end-to-end eCommerce practice, Transact, in New Zealand. Transact brings...
In this episode of Brave Commerce, Veeral Shah, chief digital and ecommerce officer at Nestl?, joins hosts Rachel Tipograph and...
Folgers used TikTok’s click-to-buy video overlays and Gopuff’s quick delivery platform to deliver Folgers products to Gen Z shoppers. The...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Point Of No Return Amazon set the...