AUCKLAND, Today: Apparently one universe wasn’t enough for Paulie the Piñata. 2degrees and TBWA\New Zealand have opened the Data Piñataverse...
Programmatic
We’re more than just a blog!
Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
In Q3, The Trade Desk beat the admittedly pessimistic revenue forecast it set for itself earlier this year. But growth...
DoorDash and Live Nation Australia and New Zealand have announced a three-year strategic partnership. DoorDash will be named as an...
The results of the Nielsen Q2 2026 Readership Survey show significant audience growth for Kiwi magazines, with Stuff Group and...
Google won't be forced to spin off its ad exchange or publisher ad server, but industry leaders are split on...
It feels like déjà vu all over again. The Federal Trade Commission (FTC) and 22 state attorneys general are suing...
The $ 5.6 billion multinational said it was "impressed by the strength" of the six-year-old brand. Adweek Feed
Today remained in first place in the demo, finishing above the 600,000 viewership mark. Adweek Feed
Disney adds Jennifer Creegan as head of marketing technology and operations. Adweek Feed
Together has launched a new Discovery practice, led by newly promoted head of discovery Charlotte Lobo. The move reflects the...