May 8, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Brands Chase Football Marketing Momentum at NFL Draft

Though NFL Draft viewership is lower than the league’s usual standards for games, many sports would love to have a fraction of the audience that tuned in on Thursday to see Caleb Williams go to the Chicago Bears with the No. 1 pick. In 2023, the National Football League welcomed 11.29 million viewers to its…
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