Kantar’s first Ad Impact Award of the year goes to Wonky Box. The ad introduces us to the brand and...
K-pop groups Stray Kids and Itzy can bring Coca-Cola deeper into South Korean music fandom and its young global audiences,...
AUCKLAND, Today: Big news in the podcast scene, Chelsea Daniels, previously with Newstalk ZB, has been named the new face...
Last year, Pereira O'Dell (POD) employees evaluated the agency's marketing tactics as though it were one of their clients, and...
AUCKLAND, Today: Everyone loves dogs, but it seems folks are on the hunt for a pet that’s more low-maintenance –...
In 2021, Coca-Cola handed WPP its $ 4 billion ad account. At the time, it gave new bespoke agency Open...
As it celebrates its 45th anniversary, ADWEEK is entering a new era with the appointment of Ryan Joe as its...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pairing Performance Google snagged its first major CTV...
Throughout Kristen Cavallo's 30-year career, she's never backed down from an opportunity to defend creativity. Cavallo rose to the top...
Retail media is all the rage. But while industry dialogue around this market focuses on innovation (e.g., CTV/programmatic applications for...