Programmatic

Huggies Will Advertise in the Super Bowl—a First for Parent Company Kimberly-Clark

Key Insights Huggies has confirmed to Adweek that it will debut a brand refresh at the Super Bowl this year, making it the first diaper brand ever to grace the Big Game stage. The rookie will be in good company this year. As staple advertisers such as Coca-Cola, Avocados From Mexico and Budweiser sit the…
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