Programmatic

Tula Capitalizes on Influencer Marketing, Doubling Sales Year to Date

Beauty brand Tula Skincare is continuing to capitalize on its influencer marketing strategy in 2021 after generating $ 56 million in earned media value last year, according to influencer marketing platform Tribe Dynamics. “As we approach a return to our new normal, consumer demand for skincare continues to be incredibly strong–especially for brands like Tula that…
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