Programmatic

What It Will Take To Foster A Responsible Media Ecosystem

By Ross Nicol, VP EMEA, Zefr This article is sponsored by Zefr. The Global Alliance of Responsible Media (GARM) suitability standards represent a sea change for the industry. To this point, polarizing opinions about what counts as appropriate content created debilitating and often damaging confusion. This became especially apparent in the use of blunt keywordContinue reading »

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