“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Alex Knudsen, Vice President of solutions engineering at Amobee. As marketers confront a data-deprecated world, contextual targeting is seeing a renaissance. But despite the fact that using content signals as… Continue reading »
The post 3 Contextual Targeting Myths in a Data-Deprecated World appeared first on AdExchanger.
