Taboola has had a busy month. Three weeks after the company began trading on the Nasdaq, it acquired the commerce-based ad tech company Connexity for $ 800 million on Friday. Connexity is a logical and alluring takeover target. Taboola places recommendation boxes on publisher sites to connect visitors with advertisers and other publishers. Connexity is also… Continue reading »
The post Taboola Targets Ecommerce And Affiliate With $ 800M Deal For Connexity appeared first on AdExchanger.
