Programmatic

Disney Braces for a Bumpy Fall as Delta Variant Threatens Theatrical Plans

Disney’s big bet on theaters this summer–a high-profile release of the anticipated Black Widow, which was released both in theaters and on streaming last month–wasn’t quite a home run after a successful dual-release opening weekend was soon soured by tepid subsequent box-office figures and a high-profile lawsuit. And don’t expect to be wowed by any…
Adweek Feed